Saturday, August 24, 2019

Behavior change a key on livelihood improvement in Rwanda, A case study Gatunda sector


Behavior Change, Diversified Sources of Income keys to livelihood improvement

Behavior change a key on livelihood improvement in   Rwanda, A case study Gatunda sector

                By Emmanuel MUGEMA, Livelihood proponent at Food for the Hungry Rwanda, Nyagatare District|Gatunda sector.
Most of our rural population in Rwanda derive their daily survival from agriculture and agriculture related small businesses, however, food insecurity and unreliable livelihoods remain the major challenges that most of our rural communities are battling with, Thanks to Food for the Hungry Rwanda for immense work  that you are putting in to building capacity for both your local staff and the people you are serving “ one of FH Field staff thanksgiving after a four days’ training on Entrepreneurship and business skills” Now I have come to realize why my small business failed few days after starting it, but most of all how behavior change is a key bedrock to a resilient livelihood building and improvement, “where every stride/effort to change your status quo for the better starts from within to outside”.
For the last two years, working as a livelihood officer at Food for the Hungry Rwanda and having been implementing livelihood projects and initiatives by facilitating capacity building processes for social protection and livelihood improvement (through both trainings, providing materials/support and donations), we have registered the successes of behavior change on improving lives of our beneficiaries whereby after training them on business and entrepreneurship, many smallholder farmers have managed to start  off-farm small businesses giving them hope for a better future for their children while a few ones still lag behind in their comfort zones unable to change their status quo as a result of failing to adopt new ideas and practices but rather stick to the traditional way of doing things,
Another impact on how behavior change improves lives is observed after a farmer field school training on good agriculture practices/GAP, whereby the early adopters/farmers significantly benefit from applying practices of what they learned compared to the late adopters or resisting farmers. The same behavior change resistance has held back some of our few beneficiaries who stay the same way they were at the beginning of our development program yet they have benefited equally to these who are doing pretty well and a head of them.
“A call for behavior change”
“Time has changed so must we” in our never-ending journey towards building a sustainable and resilient  and environment-friendly livelihood for our country and our people not only in Rwanda but also in many east African agrarian communities especially smallholder farmers, adaptive behavior change is a great asset in tapping opportunities that come from our exponentially increasing population, new business opportunities and technologies, from subsistence farming to market oriented, from a purely chemical fertilizer based farming to a chemorganic one and eventually to a purely organic fertilizer based farming/homorganic farming, and then to starting off-farm income generation activities and starting small businesses hence building diversified sources of livelihoods.
Emmanuel MUGEMA.